Company Closure Statement

 

Dear Ruby Ribbon Customer,

 

For more than a decade, Ruby Ribbon has been on a mission to help women feel more confident, comfortable, and supported—starting with the simple act of replacing your bra. But what we created together grew into something much more powerful.

 

Through your loyalty, your stories, and your support, Ruby Ribbon became a sisterhood. Whether you wore your favorite Cami daily or shared our body-positive styles with friends and family, you became part of a movement that made confidence accessible to all women everywhere. And for that, we are so grateful.

 

Today, with a heavy heart, we are letting our community know that Ruby Ribbon will begin the process of winding down our business.

 

This incredibly difficult decision was shaped by the many challenges facing today’s economy and retail landscape. But before we say goodbye, we want to give you the chance to find the pieces you love—and take them with you into the next chapter.

 

Here’s what to know:

- Any open parties will be closed today, and reward coupons emailed to qualifying Hostesses.

- Our full collection is available to shop while supplies last—including our beloved Essential Camis and Demiettes, fashion-color limited editions, and even our vintage collections.

- The Essential Bundle offer is still available: purchase two or more of our core styles and receive 10% off automatically.

 

Many of our most popular sizes and colors will go quickly. If you’ve been meaning to stock up—or come back to your favorites—now is the time.

 

If you are holding a Ruby Ribbon gift card, it will continue to be accepted for purchases.

 

With deep appreciation for your support and loyalty, we wish you comfort, compassion, and empowerment… just as you have helped us foster through the years.

 

With heartfelt thanks,
The Ruby Ribbon Team